Day 307 - 27 Nov 96 - Page 08
1 Plaintiff accepts that the leaflet concerned was published
2 to a number of customers", they say being at least eight.
3 I am not quite sure how they know about those eight. I do
4 not think they have said.
5
6 MR. JUSTICE BELL: No. I do not think you need worry about
7 that too much because I am obviously likely to infer that
8 far more than that did end up in the hands of customers.
9
10 MS. STEEL: Yes. Then in the fourth paragraph of that pleading
11 they say: "The Second Plaintiff accepts that the leaflet
12 concerned came to the attention of such customers either as
13 a result of the customers specifically inquiring about the
14 main action or as a result of the leaflet being placed on
15 view to customers in the restaurant, whether in the
16 'did-you-know' board or elsewhere in the restaurant."
17
18 So that is, effectively, the admission that the "Why
19 McDonald's is going to court" leaflet was published
20 throughout this country. It should be noted that it was
21 not just published to members of the public, as they have
22 admitted there, because they had to send it to all the
23 stores and, therefore, all the managers in the stores. It
24 has been published to them as well.
25
26 Then, in relation to the pleading in the counterclaim which
27 appears at paragraph 16, and this, you may remember, you
28 gave us leave to amend on 8th July 1996, so that it now
29 reads: "During May 1994, and since then, the Second
30 Plaintiff published or caused to be published and has
31 continued to publish and caused to be published within the
32 jurisdiction of this Honourable Court a document entitled
33 'Libel Action Background Briefing', which contains the
34 words 'defamatory of the Defendants'", and then the words
35 are set out.
36
37 In relation to that pleading, McDonald's have admitted in
38 paragraph 5 of their defence to counterclaim: "It is
39 admitted and averred that during May 1994 the Second
40 Plaintiff published or caused to be published to certain
41 journalists on inquiry within the jurisdiction of this
42 Honourable Court a document entitled 'Libel Action
43 Background Briefing' containing the words set out in
44 paragraph 16 of the counterclaim, to the whole of which
45 document the Plaintiffs will refer at trial."
46
47 Then, in the further and better particulars of the defence
48 to counterclaim dated 15th July 1994, they identify the
49 journalists who this press release was sent to and there
50 are some twenty journalists on that list from various
51 national newspapers and some local newspapers, various
52 television and radio stations in the UK and, indeed, some
53 press agencies which cover other parts of the world as
54 well. But it was published in this country. Obviously,
55 there is evidence that they have continued to publish the
56 same Background Briefing since the date of this pleading on
57 several occasions. In fact, they were still publishing it
58 at the time Mr. Preston was in the witness box.
59
60 Moving on through the defence to counterclaim -- no, sorry,