studyabroad.com Newsletter - Volume 28


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We are very excited to announce two new Studyabroad.com Services. The first is Studyabroad.com Express, an innovative, time-sensitive tool for reaching potential study abroad students. The other new service is English.Studyabroad.com, a front end to our ESL listings which provides potential English students with a shortcut to the information they are looking for.

STUDYABROAD.COM EXPRESS DEBUTS ON NOVEMBER 8

Studyabroad.com Express is a weekly announcement-type newsletter which is emailed to students who request to receive it. The newsletter is made up of "Classified Ad" type announcements. There is a supporting web-based version of the newsletter posted on the Studyabroad.com Express website (http://www.studyabroad.com/express) each week, where ads are arranged by classification. Messages can contain email addresses, URLs, and/or phone numbers for response.

Studyabroad.com Express allows advertisers to reach prospective students on their own time frame. They can use this service to announce programs, deadlines, and scholarships, or to pro-actively reach out to the market.

Studyabroad.com Express is an 'opt-in' email announcement list for students. Students who visit the Studyabroad.com website are invited to sign up. The initial distribution will reach about 3,000 subscribers. Students have been signing up at a rate of approximately 50 per day.

Each week the first item on Express will be the 'Feature of the Week.' This premium position will be sold on a first-come, first-served basis each week.

The list will be distributed each Monday afternoon. The deadline for advertising is noon eastern time every Monday. Pricing starts at $20 per issue. Full details are available at http://www.studyabroad.com/express/adinfo.html or by phoning Mark Landon at 610-364-0400.

English.Studyabroad.com

English.Studyabroad.com is a new destination for students seeking English as a Second Language programs.

English.Studyabroad.com is now online and receiving traffic. It is designed to attract the attention of prospective ESL students world-wide. English.Studyabroad.com is being marketed as its own unique site, and utilizes many of the same online promotional techniques which have made Studyabroad.com a leading resource.

This new site shares the ESL program directories with the Studyabroad.com Language section. In effect, the new English.Studyabroad.com Home Page is a shortcut to the ESL listing pages, cutting out several layers of menus and making it easier for prospective students to find what they are looking for. Prospective students can now find ESL program listings by entering http://english.studyabroad.com, or by going to http://www.studyabroad.com and clicking through to the Language Programs section. This means that listings in this section can now have twice the impact.

If you run an ESL program, we encourage you verify that we have your program listed and that the listing contains accurate information. You can check out your listings by visiting http://www.studyabroad.com/update/

The pricing for links from our directory to your website starts at just US$225 per year. We are also offering an introductory package for new ESL program advertisers which includes a link (standard listing) and a mini-banner (hot button) at a discount rate of US$350/year. This is a savings of $150. Master Sponsor positions, which provide for a link on the English.Studyabroad.com home page are also available and cost US$3500 per year. Please write to mlandon@studyabroad.com for more information.


DISCUSSION BOARDS

At the beginning of this fall semester, we upgraded the software we use to host the Studyabroad.com Discussion Boards. We have received a lot of positive feedback from students about the new format of the boards and they are receiving more activity than ever.

We encourage study abroad advisors and program sponsors to visit the discussion boards to answer student inquiries and offer expert advice.

You can access the boards by choosing 'Study Abroad Forum' from the Studyabroad.com Home Page.


REGION VIII CONFERENCE

Studyabroad.com's Mark Landon will be at the NAFSA Region VIII conference in Bethesda, Maryland on November 18 and November 19. If you will be attending the conference and would like to meet with Mark, give him a call (610-364-0400) or drop him a line (mlandon@studyabroad.com).


IT'S IN THE BAG

The first season of the Studyabroad.com Bag program has been a success. We distributed more than 12,000 poly bags free of charge to schools holding study abroad fairs. The bookstore-type bags have the Studyabroad.com Logo and URL on the side and are large enough for students to carry lots of brochures in.

We will be happy to provide bags for your upcoming study abroad fair or other event. Contact Lori Faunce (lori@studyabroad.com) to place your order.


PLEASE UPDATE YOUR RECORDS

We announced our new phone number and corporate name in our last newsletter. Please note that our mailing address will be changing effective December 6.

We will be moving about 4 miles away from our current office to a new facility in the University Technology Park. Our new offices will be in a recently constructed building which will house only technology related businesses. The office building is a joint project of Widener University, the University City Science Center and the Crozer Keystone Health System. This new space will put us just off of Interstate 95, 7 miles south of the Philadelphia International Airport.

Please make the following changes to your records:

Effective immediately:
Corporate Name: EDU (Educational Directories Unlimited, Inc.)
Phone: 610-364-0400
Fax: 610-497-3812

Effective December 6, 1999
Address:
1450 Edgmont Avenue, Suite 140
University Technology Park
Chester, PA 19013


NEW ADVERTISERS

We welcome the following new advertisers to Studyabroad.com:

Brazilian Portuguese Language Center
CELA Spanish School
CenterAustria
Central Washington University UESL Program
College of William and Mary
Intensa
Language Instruction Centrum
Linguatec Language Center
Loyola University New Orleans School of Law
Malaga Si - Spanish Language School
Oxford Study Abroad Program
SIB Swiss School of International Banking and Finance
Union College, Summer Literary Seminars
University of Tulsa College of Law
Y & N Language & Cultural Studies


TRAFFIC REPORT

UNIQUE HOSTS BY MONTH

Here's a look at unique hosts (roughly the number of unique users) per month visiting studyabroad.com:

October 1999: 99,847
October 1998: 72,774

September 1999: 80,074
September 1998: 52,416

August 1999: 70,356
August 1998: 39,209

July 1999: 60,520
July 1998: 49,774

June 1999: 56,408
June 1998: 37,692

May 1999: 53,824
May 1998: 51,974

April 1999: 61,277
April 1998: 47,279

March 1999: 64,205
March 1998: 49,649

February 1999: 63,855
February 1998: 53,783

January 1999: 66,263
January 1998: 53,325

December 1998: 27,121
December 1997: 31,424

November 1998: 32,156
November 1997: 40,356


T

RAFFIC FACT OF THE MONTH

Here is a look at the computer operating system of users visiting Studyabroad.com during the month of October.

Windows 98 37%
Windows 95 37%
Windows NT 10%
Unknown 6%
Macintosh OS 6%
Windows 3.1 2%
All others 2%


TOP 10 EDU Domains

Here are the top 10 EDU Domains visiting Studyabroad.com for the month of October. Following each school name you will find the number of pages viewed from that campus during the month. Note that there are 4 schools from the State University of New York system in this month's top ten.

  1. University of Virginia: 2847
  2. SUNY College at Geneseo: 2395
  3. Stanford University: 2066
  4. University of Minnesota: 1993
  5. California State University - Berkeley: 1958
  6. SUNY University at Albany: 1936
  7. University of Michigan: 1775
  8. Indiana University: 1668
  9. SUNY Brockport: 1610
  10. SUNY University at Buffalo: 1603


studyabroad.com
265 E. Dutton Mill Road
Aston, PA 19014
USA

(610) 364-0400
http://www.studyabroad.com


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