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- =========================================================================
- Date: Mon, 14 Nov 1994 09:31:34 -0600 (CST)
- From: Gleason Sackman <sackman@plains.nodak.edu>
- Subject: BOOK> Compaq/IDG Books - The Internet (fwd)
- >From: Arnold Kling <arnoldsk@clark.net>
-
- Compaq and IDG Books Launch Computer Book Series with Easy-to-Read
- Internet Guide -- Innovative Book to Coincide with PBS Program about the
- Internet
-
- HOUSTON, November 10, 1994 -- Setting the pace in making computer
- technologies easier to understand, Compaq Computer Corporation (NYSE:
- CPQ) and IDG Books Worldwide, Inc. today
- launched the Compaq Press book series with its first title, "The
- Internet," an easy-to-read guide that helps PC users navigate the popular
- electronic network.
-
- The new Compaq Press book series, which will be published by IDG Books
- Worldwide, will address a variety of topical computer technologies and
- issues affecting a wide range of audiences, from
- corporate users to first-time home PC enthusiasts.
-
- "The Internet" book ($24.99) will start shipping on November 18 to both
- bookstores and other major retail locations nationwide. The book will
- also be offered by Public Broadcasting System (PBS) stations
- through their upcoming December fund-raising drive during the airing of
- "The Internet Show," (NOTE 1) of which Compaq is a national sponsor.
-
- "Teaming up with IDG Books to produce the Compaq Press book series
- enables us to combine our strengths to encourage the widespread adoption
- of technologies such as the Internet," said Gian Carlo
- Bisone, vice president, North America Marketing for Compaq. "The launch
- of the book series, as well as the debut appearance of 'The Internet
- Show' on PBS, highlights Compaq's drive to develop creative
- ways to make computers more useful as they become an important part of
- our everyday lives."
-
- "The Internet" book offers tips, advice and basic how-to information to
- help the rapidly growing base of new customers take advantage of the
- Internet and maximize the use of their PCs. Today's home PCs
- -- such as the Compaq Presario family of multimedia computers -- as well
- as business computers, provide users with access to the Internet, which
- links thousands of universities, corporations, government
- entities and community computer networks worldwide. "The Internet" was
- specially designed to entice a broad base of users to learn more about
- the Internet through its "graphics-heavy, text-light" format.
-
- "IDG is working with Compaq to identify important technology trends,"
- said John Kilcullen, president and publisher of IDG Books. "Through this
- book series, we will address the issues that may be slowing
- the adoption of certain advancements. Because Compaq is recognized as the
- computer industry trend-setter and a key player in making computers easy
- to use, it is the ideal partner for our new series."
-
- The Internet was written by Paul Hoffman and edited by John Levine, a
- widely recognized expert on the Internet who has written several IDG
- books, and publishes and edits The Journal of C Language
- Translation.
-
- "The Internet Show" and PBS
-
- "The Internet Show" will be aired by PBS stations during fund-raising
- drives between Thanksgiving and Christmas, and will be hosted by Levine
- and Gina Smith, co-host of "On Computers," a national
- TV/Radio program.
-
- On "The Internet Show," Levine and Smith drive viewers through the
- information superhighway via the Internet in an amusing and informative
- tutorial aimed at computer novices. PBS stations will break
- periodically to raise funds, offering "The Internet" book and other
- computer-related premiums to encourage contributions.
-