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1994-05-26
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<text id=94TT0166>
<title>
Feb. 14, 1994: To Our Readers
</title>
<history>
TIME--The Weekly Newsmagazine--1994
Feb. 14, 1994 Are Men Really That Bad?
</history>
<article>
<source>Time Magazine</source>
<hdr>
TO OUR READERS, Page 4
</hdr>
<body>
<p> Henry Luce died before the advent of personal computers, CD-ROMs
and fiber-optic networks. But he was a great believer in finding
the best ways to get information into the minds of readers,
and as TIME explores these new media, we continually ask ourselves
how Luce--with his perfectionism, his eye for excellence and
his missionary zeal--would have done it.
</p>
<p> Our founder's approach seems to be paying off. When Macworld
magazine selected the 10 best Macintosh CD-ROM programs for
its March issue, three were ours: TIME Almanac 1993 (Best Almanac
CD), Clinton: Portrait of Victory (Best Politics CD) and Seven
Days in August (Best History CD). Seven Days is a multimedia
account of the week in 1961 when the Berlin Wall was erected.
"Of all the discs I surveyed," wrote Macworld editor James A.
Martin, "this one is my favorite, for it best exploits the real
potential of CD-ROM as a medium that can add depth and perspective
to a topic."
</p>
<p> TIME's foray into computer networking, meanwhile, continues
to set the standard for interactive news services. Four and
a half months after we began making TIME available in electronic
form on Sunday afternoon (a day before the magazine hits the
stands), we've logged more than 1 million visits to the TIME
Online area of the America Online computer network. Our electronic
message boards, where readers discuss news stories and current
events with the journalists who cover them, are already crammed
with comments--nearly 13,000 in all.
</p>
<p> When the information superhighway comes to town, TIME plans
to be there as well. Time Warner, our parent company, is scheduled
to begin testing a Full Service Network in Florida later this
year, delivering interactive video over fiber-optic and cable-TV
lines to 4,000 homes in Orlando. As part of that system, TIME
journalists will collaborate with partners in various TV news
divisions on a service called News on Demand that will let viewers
see the stories they want, when they want to see them. Subscribers
interested in Tonya Harding, for example, might order up both
the 30-second summary that aired on the nightly news and the
45-minute press conference held by her ex-husband's lawyer that
was carried on CNN. By pressing a button on their TV remote
control, they could even have TIME magazine's analysis of the
story printed out by an ink-jet printer attached to their cable
box.
</p>
<p> Henry Luce would be proud.
</p>
<p> Elizabeth Valk Long
</p>
<p> President
</p>
</body>
</article>
</text>