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- THE CAMPAIGN, Page 47Perot's Army
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- Equipped with computers, ball points and high-tech phones,
- volunteers fight to get their man on the ballot
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- By WALTER SHAPIRO -- Reported by Richard Woodbury/Dallas
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- "I'm not interested in politics or politicians."
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- "Money is no object. I'll spend a million dollars if I
- have to."
-
- -- Spencer Tracy in State of the Union, 1948
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- He was the last business titan -- devoid of electoral
- experience but rich in patriotic fervor -- to try to bankroll
- his way into the White House as a high-minded alternative to an
- unpopular President and the usual band of two-faced out-of-power
- politicians. In the Frank Capra classic, Tracy falls under the
- thumb of a cabal of back-room bosses before reclaiming his
- virtue in a dramatic radio address, in which he confesses, "I
- sold out my ideals to a gang of corrupt politicians."
-
- State of the Union eerily presages the aura of excitement
- that Ross Perot is bringing to the 1992 presidential race. Like
- Tracy in the movie, the billionaire Texas tycoon can be
- described as boasting "the rare combination of sincerity and
- drive that the common herd will go for. They think he's one of
- them. He thinks he's one of them." But Perot scorns the
- two-party politics that tripped up Tracy and instead is
- mobilizing the energies of the little people -- the John and
- Jane Does of the land -- in a citizens' crusade to collect the
- 800,000 signatures needed to put him on the ballot in all 50
- states.
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- If his supporters succeed, the artfully reluctant
- billionaire promises to formally enter the race -- and spend
- "whatever it takes." Even though Perot so far has qualified only
- in Tennessee, he sounds like a man on the verge of the biggest
- gamble of his high-rolling career. "The numbers are there, the
- organizations are there, the leadership is there," Perot said
- last week. "By June 1, it will be obvious -- we'll either be
- over the top or it won't happen."
-
- The Perot petition coalition fuses spare-no-expense
- business sophistication with a giddy volunteer enthusiasm.
- Despite Perot's pretense of an above-the-fray aloofness from the
- campaign, the nerve center is on the 11th floor of the same posh
- north Dallas office tower where his business headquarters is
- located. Here half a dozen Perot Group employees huddle behind
- the closed brown door of a war room. A wall map of Texas
- symbolizes the state's role as the first major petition hurdle;
- by May 11, Perot needs the signatures of 54,000 voters who did
- not participate in this year's presidential primaries.
-
- Politics and the telephone have been inseparable for a
- century, but nothing can match the technological wizardry of
- Perot's 800-number operation, which claims to have received 1.5
- million calls since March 13. Incoming callers are sorted to
- give priority to those from states with the earliest petition
- deadlines. An MCI service named Caller Profile helps assemble
- demographic data on the volunteers who call in. Perot refuses
- to disclose what he is spending on this let-your-fingers-do-the-
- walking grass-roots operation. But Paul Weichselbaum, MCI's Texas
- general manager, says it's "a highly unusual system" whose "cost
- is not trivial."
-
- Typical of the folksy side of the Perot crusade is the
- storefront office that volunteers have just opened in a minimall
- in Irvine, Calif. A driving force here is Merrick Okamoto, 31,
- a stockbroker, never before involved in politics, who brought
- in his own television set and VCR so that the faithful can watch
- tapes of Perot's TV appearances. "People who deny Perot's
- popularity just don't get it," Okamoto explains. "This movement
- is about choice. People can't stand another four years of
- gridlock." Nearly 500 turned out for a Perot rally in Irvine --
- middle-class, middle-aged people, who shared both a veneer of
- affluence and a hunger for political meaning in their lives.
- California Perot chairman Bob Hayden, who took the unpaid job
- just four weeks ago, told the crowd, "We're just like you; we're
- not activists."
-
- The Perot phenomenon is too new, too untested and too
- unprecedented for any safe predictions. What does seem likely
- is that Perot will get on the ballot in all 50 states. Election
- laws are indeed a maze, but 1980 independent presidential
- candidate John Anderson managed to qualify everywhere even
- though he had far less money than Perot has. Anderson prompted
- a 1983 federal court decision that now makes it difficult for
- states to bar ballot access unreasonably. Thus, it is hard to
- believe that Perot -- with the resources to hire the best
- election lawyers in the nation -- will fail in his quest.
-
- As it struggles to take shape, there is something both
- stirring and a trifle chilling about the Perot campaign. The
- hopeful sincerity of his newfound supporters is a reminder of
- the latent idealism in the American character. But there is also
- a whiff of danger in the ease with which this billionaire with
- a mission has harnessed television imagery, telephone technology
- and voter disaffection to create a volatile force in the 1992
- campaign.
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