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TIME - Man of the Year
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1993-02-23
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620b
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22 lines
GRAPEVINE, Page 17Not Worth His Time
By JANICE CASTRO
Why did legendary adman Sean Fitzpatrick bail out of the
Bush campaign? Sources at the November Co., the Madison Avenue
all-star band that is working on the campaign, said Fitzpatrick,
best known for crafting GM's memorable "Heartbeat of America"
campaign, found the effort too much like the "Heartache of
America." Says a former teammate: "Their issues are good, but
nobody's listening. It's very frustrating. In fact, they're just
like clients."