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Portable Network Graphic  |  1994-07-22  |  3.5 KB  |  199x383  |  1-bit (2 colors)
   ocr: ettect in 1984, revenues trom network and localTV sources exceeded those ofticket sales. Although revenues from local TV contracts tended to favor teams that were located - - 1n the more lucrative localTV markets, the network TV contract 11 its final year of1989 promised a hefty $230 million for all clubs to divide. Nevertheless, 1t was too soon to write offthe old adage that "at the gate 1S baseball's fate." > - In 1985 ai reported decline in network TV advertising sales raised the speculation that the overeaposure oft televised sports programs would reverse the trend. Should ratings oft tele ...