studyabroad.com Newsletter - Volume 13

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WHAT'S NEW

Summer Programs Menu

Now that winter has settled in over North America, it's nice to have something warm to look forward to. We are pleased to announce our new "Search by Country" menu for Summer Programs. Users can now move directly to this menu from our Home Page and select the country where they would like to study this summer. As always they'll find the most comprehensive and up-to-date listings for summer study abroad programs.

Liberty City Announces New On-Line Service

Liberty City College Promotions, Inc., the parent company of studyabroad.com, is pleased to announce its newest on-line service. GRADSCHOOLS.COM officially went on-line at the beginning of January. This service, in the style of studyabroad.com, allows prospective graduate students to search through more than 120 subject areas to locate their ideal graduate school. If your responsibilities include graduate programs, please visit this site to submit your free listings or pass this information along to the right individuals so that your institution can be included. The URL is http://www.gradschools.com

SPRING SEMESTER POSTER BLITZ UNDERWAY

There is one attribute of studyabroad.com which makes it effective in reaching students and which sets it apart from virtually all other "collegiate oriented" web sites: Promotion. Almost half of the advertising revenues which we collect are invested in on-campus promotion. We have found that poster placement is the most effective means for us to reach college students throughout North America and this is the centerpiece of our marketing effort. In our biggest push to date, we have just shipped thousands of posters which are beginning to appear on bulletin boards throughout the US just in time for the beginning of Spring Semester. We have added several new representatives to our professional posting network and we are now covering the vast majority of the country.

MASTER SPONSOR POSITION AVAILABLE

studyabroad.com has one Master Sponsor position now available. The Master Sponsor service includes a banner advertisement on our Home Page, on each of our major search pages and on all appropriate country pages. We limit the number of Master Sponsors to twelve, in order to maintain the impact of these high visibility advertising pages. In addition, we provide Master Sponsors with extensive web site design, development, and maintenance. If you are interested in becoming a Master Sponsor, please contact studyabroad.com at 1-610-364-0400 or webmaster@studyabroad.com. Discussions are underway with some potential takers, but this rare opportunity is being offered on a first-come first-served basis.

CONFERENCE REPORT

Mark Landon, of studyabroad.com, will be presenting a session on "Maximizing Study Abroad Office Resources Through Technology" at the College Consortium for International Studies (CCIS) annual conference in Tucson, AZ on January 24.

Mark Landon attended the NAFSA Region VIII conference in Richmond at the end of November and was involved in conducting two well received, World-Wide Web oriented sessions.

Mark conducted a workshop titled "Spinning Your Own Page on the World Wide Web." He led thirteen workshop participants in understanding the basics of HTML (Hypertext Markup Language) and helped them use Adobe PageMill to create their own personal web pages.

In addition Mark worked along with Temple University's Joan McGinley in conducting a "Standing Room Only" session on Navigating the World Wide Web. Mark and Joan discussed the plusses and minuses of various web search sites. In addition they presented numerous sites of interest to those in the international education world. Some of the web sites discussed are listed here:

STUDY ABROAD INFORMATION SITES

studyabroad.com
http://www.studyabroad.com

On-line Study Abroad Directory (University of Minnesota):
http://www.istc.umn.edu/osad

USC Center for the Internationalization of Colleges and Universities World Wide
http://www.usc.edu/dept/overseas/main.html

UCI Center for International Education
http://www.uci.edu/~cie

NAFSA
http://www.nafsa.org

Council on International Education Exchange (CIEE)
http://www.ciee.org

REFERENCE SITES Time Zones
http://www.bsdi.com/date?US/Pacific

International Telephone Country Codes
http://www.studyabroad.com/telcodes.html

World Maps
http://www.lib.utexas.edu/Libs/PCL/Map_collection/Map_collection.html

US Maps
http://www.excite.com/Reference/maps.html?apb

NEW ADVERTISERS

We are pleased to welcome the following new advertisers to studyabroad.com:

TRAFFIC REPORT

We are extremely pleased to hear reports from our advertisers of significant numbers of inquiries and applications which are directly attributable to studyabroad.com. We're not surprised, however, based on our constantly strong traffic. Once again, here's a look at our traffic month by month for the past year. In the months where we have a "last year" to compare to, we do so.

Traffic in Total Pages Served:

January 1997 (1st 2 weeks): 58,562 January 1996: 36,487
December 1996: 115,566 December 1995: 29,747
November 1996: 192,587 November 1995: 21,048
October 1996: 157,726 October 1995: 12,943
September 1996: 149,185 September 1995: 2,115
August 1996: 95,543
July, 1996: 68,427
June 1996 (estimated): 63,434
May 1996: 77,481
April 1996: 84,891
March 1996: 79,580
February 1996: 59,562

TOP TEN LIST

Following are the top ten universities in terms of usage of our system for the month of December. Shown is the number of pages requested from our server by users from each domain.

  1. Duke University: 620
  2. University of Virginia: 600
  3. University of Illinois Urbana-Champaign: 526
  4. University of Texas: 525
  5. University of Minnesota: 489
  6. American University: 410
  7. Columbia University: 392
  8. Texas A & M University: 383
  9. University of Michigan: 374
  10. Princeton University: 369
studyabroad.com
265 E. Dutton Mill Road
Aston, PA 19014
USA

(610) 364-0400
http://www.studyabroad.com

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