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TIME: Almanac 1990s
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1994-03-25
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<text id=90TT0529>
<title>
Feb. 26, 1990: Turn On And Tune Out
</title>
<history>
TIME--The Weekly Newsmagazine--1990
Feb. 26, 1990 Predator's Fall
</history>
<article>
<source>Time Magazine</source>
<hdr>
TECHNOLOGY, Page 45
Turn On and Tune Out
</hdr>
<body>
<p>New light-and-sound machines are designed to reduce anxiety
</p>
<p> As recorded birdcalls and musty incense fill the air, half
a dozen customers file into a tiny office in Manhattan's SoHo
district. Soon they slip off their shoes, climb into beds and
lie with eyes closed for the next 45 minutes. Spinning patterns
of intense colors appear before their eyes, and a low pulsating
beat follows them as they drift in and out of dreamlike states.
After the session, a young man rises, looking dazed. "Welcome
home," a woman says to him. "That was a nice one," he answers
contentedly.
</p>
<p> Was this a mind-expanding drug trip? A cult happening? The
exercises mandated by an Indian guru? Not at all. The men and
women at the Synchro Energize salon were engaged in a serious
stress-reduction exercise, seeking to find greater serenity by
donning special goggles that flash lights in the eyes and
headphones that play tones and songs. This high-tech route to
relaxation may sound far out, but it is starting to catch on.
About a dozen stress-reduction salons have recently opened in
the U.S., and they are beginning to spring up in machine-minded
Japan.
</p>
<p> Not just a lure for aging hippies, the centers have
attracted everyone from harried executives to anxious teens. The
typical cost: $20 for a 45-minute session. While skeptics
dismiss the machines as faddish electronic tranquilizers, many
users swear by the technology's ability to ease stress. Several
companies have brought out home models of stress-reduction
units, costing from $99 to $600. Many sets include earphones,
dark glasses with tiny bulbs inside and a computerized box that
controls light-and-sound sequences.
</p>
<p> The gadgets are an offshoot of serious medical research into
how visual and auditory stimuli can affect the brain. As it
functions, the brain emits energy waves in four frequency ranges
called wave states: beta, which is the normal, alert state;
alpha, a slower pace noted when people are relaxed and creative;
theta, the level just before people doze off, when intense
learning can occur; and delta, which is deep sleep.
</p>
<p> Medical scientists have discovered that flashing pulses of
pure, white light at closed eyes causes patients to see
kaleidoscopic images. They also noted that by controlling
patterns of audio and visual pulses, they could cause the brain
to change states. Researchers like Thomas Budzynski of the St.
Luke Medical Center in Bellevue, Wash., learned that inducing
an alpha state could help relax patients and ease chronic pain.
Creating theta states helped people to improve motivation and
even stop smoking.
</p>
<p> In the commercial arena, manufacturers are claiming the
machines can boost memory, job and even sports performance. Says
W.A. Robinson, whose company sells a home model called
InnerQuest: "If you're going to be competitive in a competitive
society, you're going to need it."
</p>
<p> Or it could be just another fleeting relaxation craze that
attracts the curious and eventually bores them, like the
flotation-tank phenomenon of the early 1980s. Not everyone likes
the sensations the new stress-reduction machines produce.
Complained a visitor to a Japanese salon: "It's like listening
to an alarm clock all the time." Nonetheless, in this fast-paced
era, professionals may turn on to new ways of combating stress--especially since the habit will not show up in random drug
tests.
</p>
<p>By Linda Williams. With reporting by Seiichi Kanise/Tokyo.
</p>
</body>
</article>
</text>