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<text id=90TT0849>
<title>
Apr. 02, 1990: The Decline Of Neatness
</title>
<history>
TIME--The Weekly Newsmagazine--1990
Apr. 02, 1990 Nixon Memoirs
</history>
<article>
<source>Time Magazine</source>
<hdr>
ESSAY, Page 78
The Decline of Neatness
</hdr>
<body>
<p>By Norman Cousins
</p>
<p>[Norman Cousins, formerly editor of the Saturday Review, is a
faculty member of the School of Medicine, University of
California at Los Angeles, working in the field of
psychoneuroimmunology.]
</p>
<p> Anyone with a passion for hanging labels on people or things
should have little difficulty in recognizing that an apt tag
for our time is the Unkempt generation. I am not referring
solely to college kids. The sloppiness virus has spread to all
sectors of society. People go to all sorts of trouble and
expense to look uncombed, unshaved, unpressed.
</p>
<p> The symbol of the times is blue jeans--not just blue jeans
in good condition but jeans that are frayed, torn, discolored.
They don't get that way naturally. No one wants blue jeans that
are crisply clean or spanking new. Manufacturers recognize a
big market when they see it, and they compete with one another
to offer jeans that are made to look as though they've just
been discarded by clumsy house painters after ten years of
wear. The more faded and seemingly ancient the garment, the
higher the cost. Disheveled is in fashion; neatness is
obsolete.
</p>
<p> Nothing is wrong with comfortable clothing. It's just that
current usage is more reflective of a slavish conformity than
a desire for ease. No generation has strained harder than ours
to affect a casual, relaxed, cool look; none has succeeded more
spectacularly in looking as though it had been stamped out by
cookie cutters. The attempt to avoid any appearance of being
well groomed or even neat has a quality of desperation about
it and suggests a calculated and phony deprivation. We shun
conventionality, but we put on a uniform to do it. An
appearance of alienation is the triumphant goal, to be pursued
in oversize sweaters and muddy sneakers.
</p>
<p> Slovenly speech comes off the same spool. Vocabulary, like
blue jeans, is being drained of color and distinction. A
complete sentence in everyday speech is as rare as a man's tie
in the swank Polo Lounge of the Beverly Hills Hotel. People
communicate in chopped-up phrases, relying on grunts and chants
of "you know" or "I mean" to cover up a damnable incoherence.
Neatness should be no less important in language than it is in
dress. But spew and sprawl are taking over. The English
language is one of the greatest sources of wealth in the world.
In the midst of accessible riches, we are linguistic paupers.
</p>
<p> Violence in language has become almost as casual as the
possession of handguns. The curious notion has taken hold that
emphasis in communicating is impossible without the incessant
use of four-letter words. Some screenwriters openly admit that
they are careful not to turn in scripts that are devoid of foul
language lest the classification office impose the curse of a
G (general) rating. Motion-picture exhibitors have a strong
preference for the R (restricted) rating, probably on the
theory of forbidden fruit. Hence writers and producers have
every incentive to employ tasteless language and gory scenes.
</p>
<p> The effect is to foster attitudes of casualness toward
violence and brutality not just in entertainment but in
everyday life. People are not as uncomfortable as they ought
to be about the glamorization of human hurt. The ability to
react instinctively to suffering seems to be atrophying.
Youngsters sit transfixed in front of television or
motion-picture screens, munching popcorn while human beings are
battered or mutilated. Nothing is more essential in education
than respect for the frailty of human beings; nothing is more
characteristic of the age than mindless violence.
</p>
<p> Everything I have learned about the educational process
convinces me that the notion that children can outgrow casual
attitudes toward brutality is wrong. Count on it: if you
saturate young minds with materials showing that human beings
are fit subjects for debasement or dismembering, the result
will be desensitization to everything that should produce
revulsion or resistance. The first aim of education is to
develop respect for life, just as the highest expression of
civilization is the supreme tenderness that people are strong
enough to feel and manifest toward one another. If society is
breaking down, as it too often appears to be, it is not because
we lack the brainpower to meet its demands but because our
feelings are so dulled that we don't recognize we have a
problem.
</p>
<p> Untidiness in dress, speech and emotions is readily
connected to human relationships. The problem with the casual
sex so fashionable in films is not that it arouses lust but
that it deadens feelings and annihilates privacy. The danger
is not that sexual exploitation will create sex fiends but that
it may spawn eunuchs. People who have the habit of seeing
everything and doing anything run the risk of feeling nothing.
</p>
<p> My purpose here is not to make a case for a Victorian
decorum or for namby-pambyism. The argument is directed to bad
dress, bad manners, bad speech, bad human relationships. The
hope has to be that calculated sloppiness will run its course.
Who knows, perhaps some of the hip designers may discover they
can make a fortune by creating fashions that are unfrayed and
that grace the human form. Similarly, motion-picture and
television producers and exhibitors may realize that a
substantial audience exists for something more appealing to the
human eye and spirit than the sight of a human being hurled
through a store-front window or tossed off a penthouse terrace.
There might even be a salutary response to films that dare to
show people expressing genuine love and respect for one another
in more convincing ways than anonymous clutching and thrashing
about.
</p>
<p> Finally, our schools might encourage the notion that few
things are more rewarding than genuine creativity, whether in
the clothes we wear, the way we communicate, the nurturing of
human relationships, or how we locate the best in ourselves and
put it to work.
</p>
</body>
</article>
</text>