Day 015 - 21 Jul 94 - Page 20


     
     1        McDonald's products would have a major influence on the
              final nutritional composition of the diet.
     2
         Q.   Are you saying that people would have to consume two meals
     3        a day at McDonald's before it would make any major
              influence on their diet?
     4        A.  Well, Hang on, hang on.
 
     5   MR. JUSTICE BELL:  You have to a bit careful about figures
              because it was 50 or 60 per cent, so that you then started
     6        talking about two meals a day?  The answer was "of that
              order" and you have gone straight to two meals a day.  In
     7        fact, it would be three in two days if it was 50 per cent,
              would it not?
     8
         MS. STEEL:  If it was 60, it would be much shorter.
     9
         MR. JUSTICE BELL:  It would be just a little bit more.  I am
    10        just a bit worried about turning figures "of the order of"
              into cast iron figures when the arithmetic may not be
    11        strictly accurate anyway, but you carry on.
 
    12   MS. STEEL:   Once or twice a day?
              A.  OK.  I think there is something I would also like to
    13        get clear that, while it is accepted that there are
              certain products in the McDonald's range which, in terms
    14        of the saturated fat, the fat and sodium, shall we say, do
              not actually conform to the recommendations for the
    15        dietary guidelines, do not forget that there are also
              other products in the McDonald's range which do actually
    16        come within the recommendations as far as their
              composition is concerned.
    17
              So, I am just a little bit concerned that because we
    18        accept that some of the products in McDonald's do not
              actually meet the dietary guidelines, that we do not go on
    19        and make the unjustified assumption that all of McDonald's
              are outside it, because again, if you remember the
    20        exercise that we went through yesterday, both, well,
              particularly for the United States, it showed that it was
    21        quite possible to have a significant -- a substantial
              proportion of meals in McDonald's and still match up to
    22        the dietary recommendations.
 
    23   Q.   Yes, I think we are going to come back to that.  Do you
              know what percentage of McDonald's meals come within the
    24        dietary recommendations?
              A.  No.  I have never actually done that exercise.  Quite
    25        frankly, I do not see that there would be any point in
              doing so.  The important thing is how, you know, 
    26        McDonald's meals would actually fit in with the total 
              diet, and whether or not it is possible or whether or not 
    27        it is easy to go to McDonald's and have two or three meals
              a week, shall we say, still have a diet which conforms to
    28        the recommendations.
 
    29   Q.   Two or three meals a week?
              A.  Well, again that is just a figure.  I mean, in this
    30        country the proportion of McDonald's customers who go to
              McDonald's more than once a week is very, very small, as

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